Larry Olmsted writes the “Great American Bites” column for USA Today, and his column, “The Great Life,” appears on Forbes.com. He is a contributing editor to TravelGolf.com, His exposé on counterfeit Kobe beef for Forbes.com was widely covered by newspapers, websites, and radio shows around the world. Olmsted is the author of two books on golf and, most recently, Getting into Guinness (and in the process personally set or broke three world records). In Real Food/Fake Food: Why You Don’t Know What You’re Eating and What You Can Do About It (Algonquin Books), award-winning journalist Larry Olmsted convinces us why real food matters and empowers consumers to make smarter choices. Olmsted brings readers into the unregulated food industry, revealing the shocking deception that extends from high-end foods to everyday staples. But Olmsted does more than show us what foods to avoid. He travels to the sources of the real stuff to help us recognize what to look for, eat, and savor. Part cautionary tale, part culinary crusade, Real Food / Fake Food is addictively readable, mouthwateringly enjoyable, and utterly relevant.