International Symposium on Chinese Language, Culture and Communication

Friday, Nov. 18, 9:00 a.m., Room 7128 (Building 7, 1st Floor)

Hosted by Confucius Institute at Miami Dade College

Co-hosts: Chinese Academy for Art Industries at Shanghai University and the Office of International Education at Miami Dade College

9:00 – 10:00 am Registration

10:00 – 12:00 pm General Session (Building 7, Auditorium Room 7128)

10:00 – 10:15 am Welcome Remarks
- Dr. Rolando Montoya, Provost, Miami Dade College
- Ms. Alina Interian, Executive Director of The Center of Literature and Theatre @ MDC / Miami Book Fair International
- Dr. Xuejun (Jim) Yu, Director of Confucius Institute at Miami Dade College

10:15 – 12:00 pm Keynote Speakers
- Dr. Hong Shao, Vice Chairman of Wangxuan Foundation (Beijing) and Professor of History at Nankai University: "China’s Popular Historical Studies in the Information Age".
- Dr. Xinxun Wu, Executive Director of Chinese Academy for Art Industries and Professor of Media Studies at Shanghai University: "Integration of Traditional and New Media in China".
- Dr. Guoming Yu, Vice Dean of School of Journalism at Renmin University of China (Beijing): "How to Deduce "Cultural Discount" in Cross-cultural Communications?"
- Prof. Bing Jiang, Secretary General of Chinese Novels Society and Vice Dean of School of Humanities and Communication at Guangdong University of Business Studies: "Generation 80s and 90s: Literature and Culture of the Chinese Youth".  

12:15 – 1:30 pm Lunch and Break

1:30 – 3:00 pm Breakout Sessions

Track A (Room 7106):
Chinese Media and Communication (moderator: Dr. Xinxun Wu of Shanghai University)

Presenters:
- Prof. Min Zhang, Vice Dean of School of Film and Television at Shanghai University: "China’s Book Fair under Perspective of Internationalization".
- Prof. Canchang Cha, Chair of Advertising Dept. at Shanghai University: "Public Relations in Contemporary Cross-cultural Communications".
- Mr. Kun Shi, Director of Confucius Institute at University of South Florida: "Knowing the Other Side: Effective Ways of Communication".
- Dr. Xiaokun Wu, Assistant Director of Research Center for TV, Film and Media Industries at Shanghai University: "An Analysis of Terminal Competitions for the E-Book Market".
- Mr. Shilong Hu & Rui Di from School of Television & Film at Shanghai University: "The Digital Transition of Print Media in China under Media Convergence".

Track B (Room 7128):  Understanding China through Language, Culture and Art (moderator: Dr. Wenghui Zhang of Xuzhou Normal University and Confucius Institute at Miami Dade College)

Presenters:
- Ms. Jing Yi, Principal of Huaxia School of Traditional Culture (China): "Chinese Culture in Global Communication".   
- Prof. Li Lei, Co-director of Confucius Institute at University of Utah: "The Spread of the Chinese Language in the World".
- Ms. Zhongci Xie, Huaxia School of Traditional Culture (China): "The Beauty of Chinese Characters".
- Prof. Dongfeng Ma, Dean of School of Music at Xuzhou Normal University: "Confucius and Music".

3:00 – 3:15 pm Coffee Break

3:15 – 4:00 pm Closing Session
- Reflection of Track A by the session moderator Dr. Xinxun Wu
- Reflection of Track B by the session moderator Dr. Wenghui Zhang
- Q & A / audience interaction
- Symposium reflection/concluding remarks by Dr. Xunjun (Jim) Yu

4:00 – 5:00 pmVisit to Miami Book Fair and the China Pavilion

5: 00 – 6:30 pm Dinnerand Break

6:30 – 8:00 pm Attend Panel Discussion:
"The Last Word: The Role of Literature and the Arts in Contemporary Chinese Culture" with Chinese writers Yan Lianke, Zhu Wen, Jiang Bing, Yi Jing; session moderated by Da Chen (Room 7128)

8:00 pm Program ends

Schedule

Friday, Nov. 18, 9:00 a.m.

Free, registration required

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Location

Miami Book Fair International * Miami Dade College
300 NE Second Ave., Miami, FL 33132
Room 7128 (Building 7, 1st Floor)